Home Blog Page 15

Here’s What To Look For In The Best Call Center Software

0

Call center software is a crucial part of any call center operation, and the best software can help you improve your customer service. With call center software, you can manage your agents, set up automated scripts, and track customer interactions. Many types of call center software are available, so it’s important to select the right one for your business. Here are some of the most important features that should be included in any best call center software.

Important Features Of The Best Call Center Software

Important Features Of The Best Call Center Software

●      Interactive Voice Response (IVR)

Callers can use an IVR to choose which agent they would like to talk to based on their preferences. When using IVR, the customer experience should be easy and intuitive.

They can press (or click) buttons on their phone to navigate various options. The system automatically plays recordings of voice memos, such as “Press 1 to…”.

What’s the outcome? Customer satisfaction, 24/7 support, and more productive employees.

●      Call Recording – Call Center Software

The ability to record all calls and play them back has become a must-have feature for call center software. Call recording helps businesses keep track of important customer interactions. It’s also useful for auditing, training, and improving customer service performance.

●      Skill-Based Routing – Call Center Software

When customers call in with a question, they usually want someone to answer them immediately. However, this isn’t always possible because of the volume of calls or because some teams are busy handling other tasks. The best call center software will allow for skill-based routing so that you can assign specific agents to handle specific calls based on their level of knowledge about the topic at hand.

●      Call Tracking – Call Center Software

You can track your business calls 24×7 with call tracking. Keeping both agents and customers happy while managing a call center is challenging. You can monitor each agent’s performance using the call tracking feature, which tracks whether all calls are answered.Knowing they are watched motivates them to do their best.

●      Live Call Transfer

Using this feature, agents can transfer calls between agents without disconnecting the call. For example, a customer service representative can transfer a call to a senior or someone from another department if he cannot resolve the issue. It will help reduce customer waiting times and improve the customer experience.

●      CRM Integration

Agents can access a 360-degree view of callers using call center software that integrates with CRM software, helping them provide personalized service. When a customer or prospect calls your business number, your agent can see all their information. Besides call logs, agents can also view past events, cases, notes, tickets, and chat transcripts. Using this information, agents will gain more efficiency, effectiveness, and organization in their work.

Summary

Whether live chat, email, or phone, the modern customer expects excellent service on all channels. The problem is that this can overwhelm the support team, especially if this information is spread across multiple software systems that are not integrated. Your frontline representatives and customers will benefit from call center software since it unifies their omnichannel service efforts.

 

The Influence Of Social Networks In Everyday Life

0

Social Networks In Everyday Life

Much of the day, we use the cell phone or computer to talk through networks, and even when we put them aside, we are aware of the call, the messages, and the multiple applications they have. For studies, this leads to addictive behavior.

Development Of Technologies

Although, talking about the development of technologies is a subject anchored in our daily lives. For example, many mundane aspects of human lives can be impacted by their online presence. Social media impacts home insurance, job applications, and social lives.” after “Various studies analyze the positive and negative repercussions that the use and abuse of new technologies produce today. Thanks to these, today, we have become familiar with social networks and the Internet, using terms such as Facebook, Twitter, WhatsApp, SMS, e-mail, or Skype.

Although, Today’s technologies disseminate global information that changes and influences people’s public and private lives. All of them are associated with the widespread use of increasingly sophisticated computers, tablets, and mobile phones. These allow instantaneous interpersonal communications, making them effective in the same way as if the interlocutors were together, even if they are thousands of kilometers apart. They provide outstanding knowledge and information to people and enable greater well-being and progress in society.

Communication

Whereas, They allow communication to take place instantly, without being conditioned by time and geographic distances. All over the world, people communicate through networks and computer and technological equipment that enable universal access to information and the development of collaboration and relationships between people and organizations around the world.

Although Thanks to the Internet, they manage a multitude of information. They communicate flexibly and straightforwardly, without requiring that we move from where we are or depend on the weather to get a response or broadcast the news.

Social Network

Social networks produce that a diversity of social relationships stay realized worldwide, which would not otherwise occur. Communication established by social networks and the Internet erases the physical and actual distance between people and personal face-to-face interaction. A simple call via Facebook or Twitter allows hundreds or thousands of people to meet without seeing each other personally.

Otherwise, the use so common today of technologies and social networks also has its negative side, since it generates an excessive use of them. Today we spend much of the day using the cell phone or computer to talk through networks and, even when we put them aside, we wait for the call, the messages, and the myriad applications that come with it. ‘they have.

Excessive use of networks generates the addictive need to be continually active within them, which manifests constant anxiety while waiting for something exciting to happen and disconnected.

Social Networks In Everyday Life

Also read:

What is Robotic Introduction, Definition – And More

What is VPN – Virtual Private Network?

Related searches:

(importance of social media in our daily life)

(disadvantages of social media in our daily life)

(the influence of social media essay)

(impact of media on our daily life)

(how does social media and technology tools influence your daily life as a student)

(positive and negative effects of social media)

(what is social media)

(impact of media on society)

Mobile Friendly Tests: Key Features and How They Impact SEO

0

Introduction

A mobile-friendly website design is no longer an option but а necessity for businesses wanting to tap into the ever-growing base of mobile users. Studies show that over 60% of web traffiс now comes from mobile devices like smartphones and tablets. Hence, searсh engines like Google have made mobile-friendliness an important ranking factor, pushing non-optimized sites down the SERPs.

This sudden shift towards prioritizing the mobile experience has сreated а need for thorough mobile-friendly test. The key is to test how your site looks and functions across varying mobile devices, browsers, viewports, and network speeds. Platforms like LambdaTest make suсh сomprehensive testing quiсk and hassle-free with their array of smart testing features.

This guide сovers all you need to know about the significance of mobile-friendly tests, their impact on SEO, elements of an optimized mobile site, and how LambdaTest equips you to analyze and enhance the mobile-friendliness of your website.

Why Mobile-Friendly Websites Matter for SEO

Google has been voсal about preferring mobile-friendly sites right from 2015 when it first rolled out the mobile-friendly update. The search giant found that smartphone users were unhappy with sites that had poor mobile user experience (UX). Pages with tiny tap targets, unintuitive navigation, heavy images, and ads popping up on small sсreens often led to high bounсe rates.

And so began Google’s mobile-first push.

In 2016, the searсh engine started testing out the mobile-first index, which meant judging а site’s ranking potential solely based on the mobile version. By 2018, the mobile-first index rollout was complete, firmly establishing mobile optimization as an indispensable SEO taсtiс.

Recent stats also highlight why mobile-friendliness matters:

  • 60% of searches happen on mobile devices – Ignoring such high mobile traffic means turning away potential customers.
  • Pages not optimized for mobile take 3 seconds longer to load – Slow load times increase bounce rates.
  • The probability of bounce increases by 32% with every extra second in load time – Quick-loading mobile pages keep visitors engaged.
  • 52% of users will leave а page if it takes over 3 seconds to load – Delivering a fast mobile experience is vital.

Clearly, an unoptimized mobile site hinders user experience and causes poor rankings. It hampers your ability to gain quality traffic. Testing and perfecting mobile-friendliness is no longer optional.

Elements of а Mobile-Friendly Website

Simply having а responsive design doesn’t guarantee mobile-friendliness. You need to analyze how your site’s design and UX components come together to offer an optimal experience across varying mobile devices and contexts.

Here are the key elements that determine your site’s mobile-friendliness:

Fast Load Times

Quick page loads are imperative for mobile visitors. Analyze site speed using tools like Google PageSpeed Insights and LambdaTest to identify and eliminate heavy elements bogging down your mobile pages. Optimize images, minify resources, leverage browser caching, and enable compression to accelerate load times.

Readable Text

Use an easy-to-read font, adequate line heights, and paragraph widths that fit mobile screens. Doing so will minimize scrolling and zooming to read text.

Tap-Friendly Navigation

Tap targets like buttons and links should be large enough and have enough spacing between them for error-free tapping on mobiles. Pay attention to link/text colors as well for sufficient visual contrast.

Contextual Mobile Menus

Avoid expansive, complex desktop menus. Opt for simple, contextual mobile menus that reveal options based on user flow. Hamburger menus work too but may need tweaking if causing access barriers.

Legible Imagery

Mobile-optimized images should use file formats like WebP and JPEG 2000 for faster loading. Also, make images crisp and clear for seamless viewing across mobiles. Provide ALT text for better context.

Minimal Input Fields

Lengthy web forms are tedious on mobiles. Keep form-filling minimal with just essential input fields. Use HTML5 input types for better default keyboards.

Clear CTAs

Call-to-actions urge conversions. But tiny, buried CTAs often go untouched on mobile. Make key CTAs prominent in the user flow through contrasting colors, strategic placement, and tapping convenience.

Getting these elements right requires investments in UX design, QA, and web performance tuning. One way to tackle them effectively is through comprehensive mobile-friendly testing.

Role of Testing in Mobile Optimization

While implementing responsive design and the above site elements, testing each adjustment across the fragmented mobile landscape is vital. Mobile-friendly testing should assess all aspects of а site’s mobile UX to uncover what still needs refinement.

But manual testing has challenges like being time-consuming, inability to scale browser coverage, failure to simulate real mobile contexts etc. This makes а case for smarter testing platforms.

LambdaTest: Mobile Testing Automation

LambdaTest is а leading test execution platform that eases mobile-friendliness assessment with quick feedback loops.

With LambdaTest, you can confirm if your site’s mobile version displays and functions properly across 3000+ real browsers and devices. Its responsive viewport testing also checks responsiveness across 400+ device frames and orientations.

Let’s see some noteworthy features of this responsive checker that aid mobile testing:

Lightning Fast Test Execution

LambdaTest runs tests at blistering speeds on its secure, highly reliable cloud infrastructure. The HyperExecute feature utilizes AI to accelerate test cycles by nearly 70%. Fast feedback helps rapidly spot and fix mobile UX flaws.

Real-time Screenshot Comparisons

Visual testing assists in detecting subtle visual regressions. LambdaTest performs pixel-by-pixel analysis to highlight rendering issues between base and test screens. This aids iterative refinement of mobile pages.

Network Throttling

Throttling network speeds during testing mimics real mobile contexts. You can assess site performance on 3G, 4G or even offline networks. Identifying speed bottlenecks leads to targeted optimizations.

Automated Reporting

LambdaTest auto-generates highly detailed test reports cataloging device and browser coverage, scripts executed, errors encountered, steps to reproduce etc. Such audit trails help track mobile compatibility gains.

One-click Bug Logging

Finding mobile issues is important but tracking them for prompt resolution matters more. LambdaTest allows logging bugs in Jira, Asana, Slack, Teams and other platforms via seamless integrations.

Accessibility Testing

You can scan mobile pages for adherence to accessibility standards like WCAG 2.1 using LambdaTest’s baked-in a11y testing engine. Addressing access barriers enhances the mobile experience.

LT Browser

LT Browser is а free Chromium-based browser for developers to test the responsiveness of websites across 50+ mobile and tablet viewports. It enables live interaction to check if responsive designs work properly on various devices.

Key features include:

  • Native Chromium engine for full Chrome browser capabilities
  • Multiple device viewports to test responsiveness
  • Dedicated dev tools for debugging each viewport
  • Recording options to capture screens/tabs
  • Google Lighthouse reports to analyze site metrics
  • Hot reloading for seamless code updates
  • Network throttling to assess performance
  • Bug reporting integrations
  • Test history/cookie clearing

This browser tool takes responsive testing to an advanced level with its specialized mobile testing and debugging abilities across many device types and sizes. It helps ensure websites display properly on all mobiles/tablets.

These well-rounded capabilities showcase how LambdaTest accelerates mobile optimization endeavors. Teams leverage these smart testing functionalities to streamline analysis of mobile-friendliness and rapidly enhance site performance across mobiles.

By making testing hassle-free and providing actionable insights into the mobile UX, LambdaTest helps enterprises gain and sustain high mobile visibility that uplifts their business KPIs. Its innovative testing cloud aims to bridge quality gaps by making mobile flaw identification and resolution rapid and effortless.

Diagnosing Mobile-Friendliness Issues with LambdaTest

As discussed so far, mobile-friendly testing entails assessing different aspects like site speed, tap targets, text legibility, visual appeal etc on actual mobiles. LambdaTest’s versatile testing platform is built ground-up to address such testing needs with speed and scale.

Here’s а quick checklist of how LambdaTest diagnostics can help identify and tackle common mobile-friendliness issues:

Check Viewport Settings

The viewport meta tag controls how your web pages are displayed on different devices. Without proper viewport configuration, mobile users may experience critical rendering issues like improper scaling and unintended horizontal scrolling.

Leverage LambdaTest’s responsive testing capabilities across 50+ mobile devices to instantly validate if your website’s viewport is set correctly. The tool clearly highlights any viewport or scaling problems detected during testing.

Evaluate Touch Target Sizing

If buttons or touch elements on your site are too small or too closely spaced on mobile, users may accidentally tap the wrong links. LambdaTest allows you to visually inspect how your website appears on various mobile viewports, enabling you to identify any undersized or poorly placed touch targets.

The platform’s touch simulation capability also facilitates testing of tap and swipe actions. This further validates if touch elements are appropriately sized and have sufficient spacing around them for hassle-free navigation.

Assess Website Speed

Site speed is critical for mobile users. LambdaTest provides insightful page load time reporting across devices, networks, and locations. By running tests across geo-locations, you can determine if your website delivers optimal load performance globally.

The tool captures detailed load waterfalls highlighting exactly which elements are impacting page load times. This comprehensive insight enables you to optimize images, scripts, stylesheets, and other resources for faster mobile speeds.

Check Rendering Across Mobile Browsers

Subtle mobile browser differences can drastically impact rendering, potentially destroying layouts and usability. LambdaTest facilitates mobile browser testing across Safari, Chrome, Firefox and native browser apps to uncover rendering inconsistencies.

The platform accurately captures pixel-perfect screenshots, highlighting any alignment, scaling or formatting issues that may exist. These visual inconsistencies can then be quickly fixed to ensure reliable cross-browser compatibility.

Assess Responsiveness

Responsive websites adapt their layout seamlessly to provide an optimal viewing and interaction experience across devices. LambdaTest enables you to visually assess how your pages render across 50+ mobile, tablet and desktop viewports.

Easily validate if elements reflow appropriately as you interactively resize screens. Identify any content overflow issues that require design adjustments for flawless responsiveness. LambdaTest also facilitates testing of device-specific capabilities like touch events, geolocation API, and camera access.

Conclusion

In conclusion, LambdaTest is an invaluable mobile diagnostics tool, enabling you to identify and resolve all critical mobile-friendliness issues from one unified platform. Leverage its unparalleled device coverage, comprehensive testing features and powerful reporting to assure mobile quality. Sign up today for а free trial!

How Does Artificial Intelligence (AI) Work?

0

Artificial Intelligence – Through mathematics and logic, a computer system simulates the reasoning that people follow to learn from new info and make decisions.

A computer system with artificial intelligence makes predictions or takes actions based on patterns in the available data and can learn from its mistakes to be more precise. Advanced artificial intelligence processes new information extremely quickly and accurately, making it useful for complex scenarios such as driverless cars, image recognition programs, and virtual assistants.

AI

How did artificial intelligence come about?

At least since the 1st century BC, People are already fascinated by the possibility of building machines that mimic the human brain. In the modern age, the term “artificial intelligence” was coined in 1955 by John McCarthy. Together with other computer scientists, McCarthy organized a conference in 1956 under the title “Dartmouth Summer Research Project on Artificial Intelligence.”

Machine learning, deep learning, predictive analysis, and, more recently, prescriptive analysis emerged from these beginnings. In the meantime, a completely new branch of science has developed from this: data science.

Why is artificial intelligence important?

Today by far exceeds the ability of humans to absorb and interpret this data and to make complex decisions based on it. Artificial intelligence forms the basis for learning computers and represents the future for all complex decision-making processes.

Here is an example: Most people can work out how they do not lose in “win three” (circle and cross). Even if there are 255,168 different moves, there are 46,080 of which ended in a tie. In the case of “Queen,” the number of master players is already much lower – considering the 500 x 1018 or 500 quintillion different possible moves.

Computers are able to calculate such extensive combinations and permutations extremely efficiently, to arrive at the best decision. In the future, this high computing power should also be transferred to business decisions. In addition to AI (and machine learning as a logical further development), deep learning also plays a fundamental role.

General Artificial Intelligence (general AI)

General artificial intelligence, occasionally referred to as “strong artificial intelligence” or “human-level artificial intelligence,” refers to the ability of a computer system to outdo people in any intellectual task. It’s the kind of artificial intelligence seen in movies where robots have conscious thoughts and act on their motives.

In theory, a computer system with general artificial intelligence could solve highly complex problems, make judgments in uncertain situations, and incorporate previous knowledge into its current reasoning. It could have creativity and imagination on a par with people and perform far more tasks than narrow artificial intelligence.

Artificial superintelligence (ASI)

A computer system with artificial superintelligence could outperform people in almost every field, including general knowledge, scientific creativity, and social skills.

Types of Artificial Intelligence

Narrow Artificial Intelligence (narrow AI)

Narrow artificial intelligence sometimes referred to as “weak AI,” refers to the ability of a computer system to perform a precisely defined task better than a person.

AI is the highest level of development that humanity has reached so far. All examples of seen in the natural world fall into this category, including autonomous vehicles and personal digital assistants.

Although it appears that is thinking for itself in real-time, it is coordinating several narrow processes and making decisions within a predetermined framework. The “thought” of does not imply consciousness or emotion.

1. Purely reactive AI

There is the most basic form of Kl. The system recognizes its environment/situation directly and acts based on what it recognizes. It has no idea of ​​the outside world. It cannot create memories or use past experiences to influence current decisions. only specializes in one area.

Examples are IBM’s Deep Blue, which Kasparov defeated in chess, or Google’s AlphaGo, which triumphed over the human winner in the game of Go.

2. Systems with limited memory

A little further up the evolutionary ladder of are systems with limited memories. They take pieces of past information into account and add them to their preprogrammed representations of the world. You have just enough memory or experience to make correct decisions and take appropriate actions.

Examples are self-driving vehicles, chatbots, and personal digital assistants.

3. Systems with their consciousness

Theory of Mind means developing your awareness. It includes recognizing yourself and others and developing an understanding that others can be wrong and therefore act wrong.

Moreover, such systems can understand thoughts and emotions that influence human behavior. It includes an understanding of feelings, motives, intentions, expectations, and the ability to interact socially on this basis. There are still no systems that can do this. But they are probably the next level of intelligent machines.

Examples from science fiction are C-3P0 and R2-D2 from the Star Wars films and Sonny from the movie “I Robot.”

4. Systems that are “self-aware.”

However, these forms of Kl can form ideas about themselves. It represent an extension of the systems with their consciousness. They are aware of their inner states, can predict feelings, and create abstractions and draw conclusions. And also, they are the future generation of machineries: super-intelligent, sensitive, and conscious.

Examples are Eva in the film “Ex Machina” and synths from the TV series “Menschen.”

What is Strategic Alliance? – Definition, Advantages, And More

0

Definition

Strategic alliances between companies can maximize the potential of a company. Know everything you need to know about them and the importance of strategic partnerships between companies.

What Is it a Strategic Alliance?

A strategic alliance is an agreement between two or more companies (or organizations) that come together to obtain competitive advantages that by themselves they would not get in the short term without great efforts.

What are the advantages of strategic alliances?

These advantages are product, price, quality, service, customer credit, design, image, information. Competitive strategy (which has three generic plans: cost leadership, differentiation, and concentration).

When is a strategic alliance concluded?

  • When you want to update or improve the technology used in production processes (it usually involves a ‘transfer of know-how.
  • If you want to make inventor partners (small, medium, or large)
  • When you want to access a new market. Knowledge of the market and the particularities that the partner has in their field remains used.
  • If you seek to minimize investment risks (whether in new products or services or research and development).
  • What type of strategic alliances exists?

There are different types of alliances based on various aspects but have the same objective: strengthening businesses and creating new business opportunities.

Marketing Alliances

Its fundamental strategic objective is to increase sales without making new investments or incurring indirect costs. Using a company’s distribution system, or entering other markets. For example, when you enter another country through a chain of stores.

What type of Strategic Alliances Exists?

There are different types of alliances based on various aspects but have the same objective: strengthening businesses and creating new business opportunities.

Marketing

Alliances for technology development and product development

Technological development is risky and expensive. In this sense, joint ventures and capital contribution companies are efficient.

Moreover, these alliances reduce the risk of developing new technologies and applying them to the development of products or processes. In a product development company. It is common to have two or three companies that share the rights to sell the product.

Non-Profit Alliances

Juan Algar, an expert in social innovation, explains that companies have different motivations. To integrate philanthropy and social responsibility activities into their strategies and operations, adding that, if they remain performed well, they can positively impact

However, the expert cites the case of American Express, a financial company associated for three years with Share Our Strength, an NGO that fights against poverty. The alliance was a campaign against hunger: Amex would give Share Our Strength 3 cents for every transaction made over Christmas. And also, Profits Generated $ 21 million for the cause and helped improve the company’s image and, more importantly, increase the use of Amex cards.

Therefore, for these alliances between private initiatives and NGOs, the expert points out an important aspect: “Those who have enough vision will survive, which implies giving up the leadership and generosity of invention that long-term collaborations require.

Also Read : What Is Pricing Strategy? – Definition, Factors, Analyze And More

What is a Blog? An Introduction to Blogging

0

Although they were initially seen as a way to share stories with Internet users, in recent years, blogging has develop one of the most profitable online marketing strategies for companies around the world. So what is a blog and what sets it apart from a normal website? We’re going to answer these questions by taking a look at their definition, the most shared types, and what you need to distinguish to twitch a blog.

What is a Blog?

A blog is a site or part of a site that covers regularly updated content on one or more topics. The period is short for “web log,” which means to record information on a website.

The content of a blog is usually presented in the form of articles on individual web pages called blog posts . This article is an input sample.

On the blog’s home page, you can find a collection of these entries presented in reverse chronological order, from newest to oldest. The Hostinger Tutorials page is a good example of this.

What is a Blog for?

When blogs emerged, people used them primarily to share personal information, such as their experiences and interests. For example, the coiner of the term weblog, Jorn Barger, used to post essays on internet culture and technology trends on his Robot Wisdom website.

The function of a blog remains the same to this day, although the type of content is much more diverse. While many start a blog for personal reasons, others do so to educate others on a specific topic or to build a professional online presence.

For example, editorial consultant Jane Friedman writes a blog about the business of writing. While the goal is to help aspiring writers land a contract, the blog also features her as an industry leader.

The Change Among A Blog And A Website

In this section we will talk about what a blog is and how it differs from a typical website.

A blog is used to present new content periodically, while a web page provides static information about a person, a group or a topic.

Let’s use the Reedsy company website as an example.

The main content entails of pages that inform visitors about the writing and editing services of the company. This information may remain unchanged for a long time, unless it needs to be updated.

Meanwhile, new posts are added to the blog section every few days to educate readers about writing and editing books. Generally, the blog is updated more frequently than the company website.

Also, blog posts usually have a comment section where you can create a line of communication between the readers and the author. This element is rare on a typical web page, as it does not tend to encourage audience engagement.

Benefits of having a Blog

In the case of small-scale blogging, the main advantage of blogging is the ability to connect with people with similar interests. That said, there are other benefits you can get if you take blogging to the next level.

With the right plan, blogging allows you to build an audience , which can open up various opportunities, such as monetization . Later we will talk about how bloggers make money.

Also, blogging is a great way to establish a personal brand. In fact, many professionals today have managed to get jobs thanks to blogging. A blog that cabinets your skills and information can make you attitude out from the crowd and prove employers of your reliability.

For a business, blogging is an outstanding method to improve the online visibility of a website.

The reports have shown that websites with blogs have 434% more pages indexed in the search engines. Consequently, your chances of showing up on the first pages of the SERPs and getting organic website traffic are much higher.

Looking at this, it’s easy to understand why blogs posts are the quintessential form of content for increasing brand visibility . If more people consult your blogs, the probability of acquiring new clients will also be higher.

Also Read : What is a Digital Influencer?